Nourish • Move • Restore • Connect
The natural way to feel good.
get healthy and stay that way
Achieve long-lasting results through happier, healthier eating.
Save time, money, and the planet!
Only buy the food you need – less cost, less waste.
Nourish your sport
Get lean and eat optimally for performance and health
Nourish • Move • Restore • Connect
The natural way to feel good.
Get Healthy and stay that way
Achieve long-lasting results through happier, healthier eating.
Save time, money, and the planet!
Only buy the food you need – less cost, less waste.
Nourish your sport
Get lean and eat optimally for performance and health.
We're different. We don't sell diets.
We're different. We don't sell diets.
fitnaturally gives you the tools to rebuild a peaceful relationship with food. We nurture intuitive eating, experiencing the joy of good food and listening to your body's hunger and fullness signals. That means not obsessing about this, that and the other or cutting out whole food groups or thinking you have to look 'ripped'. Our joy is in giving you a variety of great food when you're hungry, til you're comfortably full.
We believe in being active outdoors.
We believe in being active outdoors.
All of us at fitnat love being outside, in all weathers! You don't need to run marathons or cycle 500 miles unless that's your vibe; simply walking every day is a beautiful thing for body and soul. No need to bust a gut, just move more often, in nature if you can. And you don't have to be an exerciser to use our food plans! But when you join we might keep suggesting you at least sit outside and eat your sandwiches.
Get a feel for fitnaturally and try one of our eatnaturally plans for FREE.

eat better and be active every day

Happy eating meal plans. Family meal plans for an easier life. Food for sport plans. Running plans.  Delivered to you online, weekly.

Hi! I’m Sally. I own fitnaturally, it’s my baby!

I started fitnaturally to bring joy and intuition to eating, to help people eat well and be happy and healthy. I want people to love good food and be well nourished without obsessing over calories and fads. I have a small but perfectly formed team who share my values – you can find out more about me and my background here – and amongst us we change people's lives.

It’s not as easy to sell this concept as it is to sell green smoothies and avocado muffins but I don’t care because I know it’s good. I don't want you tapping numbers into your phone or recording your every move on Strava. I want you to love good food and fresh air. And that's why I started fitnaturally. I hope you love it. 
Sally and Scout taking a break during running
Sally and Scout between recipe testing!

Which one are you?

I want to lose weight and avoid wonky fads

I want my family to eat well with lots of variety

I exercise a lot or I'm training for a thing

I just want to eat more healthily

I have a hectic schedule with little time to plan

I'm the weight I want to be but want better eating options

I just want to eat more healthily

I have a hectic schedule with little time to plan

I'm the weight I want to be but want better eating options

I want to lose weight and avoid wonky fads

I want my family to eat well with lots of variety

I exercise a lot or I'm training for a thing

Our most popular plans

Man backpacking in the hills
Find your healthy sweet spot eating delicious, natural food and being active outdoors.
eatnaturally for families
Eat food that tastes great and is healthy and quick to make for your family. Save time, eat well and get on with enjoying life!
Improve your performance and hit your target weight naturally and intuitively with these easy nutrition plans for athletes.
You will love our easy, tasty and nutritious recipes and ‘how tos’, from boiled eggs to baked porridge to beef and broccoli stir fry, there’s something for you.

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Want a free ebook of healthy eating tips? Join our newsletter.

GDPR Permissions: By subscribing to our list you agree to allow us to store and use the information you provide on this form to email you news, tips and offers about our services. You can change your mind at any time by clicking the unsubscribe link in the footer of any email you receive from us, or by contacting us at hello@fitnaturally.co.uk



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