Privacy Policy

This is the Privacy Policy of fitnaturally Ltd (“we” or “us” or “our”).

This website, the brand to which it relates and all services and plans provided are owned and/or produced by us.

By using this website and our plans or services, you signify your agreement to fitnaturally’s Privacy Policy. If you do not agree with our Privacy Policy, please do not use this website or purchase our plans or services. Your continued use of fitnaturally’s web site and plans or services following the posting of changes to this Privacy Policy will mean that you accept those changes.

Updated: 31 March 2017 (changelog)

1. Who is responsible for managing my information?

a) We are responsible for the collection and proper management of any personal information you submit. We will keep your personal details secure and use the information you provide consistently with applicable privacy and data protection laws and the terms of this Privacy Policy.

2. What information do we collect and how do we use it?

a) If you choose to purchase one of our plans we will collect information such as your name, date of birth, address, telephone number, body measurements, food preferences, various details relating to your health, medication you may be taking, payment details, your training schedule, data from your Garmin and related devices and feedback you submit during the course of your plan.

b) Your payment details are not stored on our servers. All payments are handled using industry leading encryption through our payment gateway at

c) We also collect website usage information. We do this using “cookies”.  For further information about cookies and how we use them please see below.

d) The information we collect will be used for the sole purpose of delivering and operating the plan you purchased.

3. Who will you share my information with?

a) We will never provide your personal information to any third parties save in accordance with any laws or other binding regulations.

b) Your information will only be accessible by us. We will do everything we can to prevent unauthorised access but we cannot guarantee the effectiveness of such measures and exclude liability in the event of loss of data.

4. How long will we hold your information?

a) When you cancel your plan or service with us your account becomes inactive but your information is still accessible to you when you log in.

b) For continuity between periods of account inactivity your information will remain in our database indefinitely.

c) You may request that we delete your information but note that this will remove your entire account activity and cannot be undone. If you subsequently resubscribe to one of our plans you will be asked to provide any previously deleted information.

d) To request this please email us:

5. How can you access and update your information?

a) You can add or change your information through your fitnaturally account.

b) If you have any issues with your account or your information please email us:

6. Cookies

a) A cookie is a text file containing a small amount of data which is downloaded to your computer when you visit our website. The vast majority of websites use cookies and tracking technologies.

b) We use cookies in conjunction with Google Analytics to collect information about how visitors use our site. This helps us make sure our site is meeting the needs of our visitors and identifies where we can make improvements.

c) Cookies aren’t used to identify you personally. We will never provide any information you share with us directly or collected through our use of cookies to any third parties save in accordance with any laws or other binding regulations.

7. Privacy policy updates

a) We keep our privacy policy under regular review. See the changelog for updates.

c) Please contact us if you have any questions about our privacy policy or information we hold about you:

by email at

or by post at

fitnaturally Ltd
1 Maple Drive
Stilton, Peterborough

We use cookies to ensure that we give you the best experience on our website. If you continue to use this site we will assume that you accept our use of cookies. Learn More